Selling your home requires active measures to reach out and attract potential buyers. The Internet allows property owners to connect to potential buyers by listing their property on popular websites and through social media. When listing your home through an online service, you want to provide recent pictures of your home’s curb appeal, the back yard, the rooms in your home and any special features in the house. Ideally, you want great photos to create the best first impression on potential buyers.
Making a First Impression
First impressions of your home are a key part of connecting with a potential buyer. When you put up great photos, a potential buyer pays attention to the property and creates a vision of their family living in their new home.
Grainy, blurry or unclear photos create a lasting impact on a potential buyer. While it may not prevent a buyer from taking a further look, it actually brings down the perceived value of your home in a buyer’s mind. Poorly taken photos may cause a buyer to step back and consider the possible reasons for the image quality.
A large number of potential buyers, particularly among younger generations, start their search for a new home through online real estate sites. Their first impression of your home is the image they see on the website. If you want to make a lasting first impression that encourages a buyer to take a serious look, start with your best pictures of your home.
Inviting Buyers to Visit the Home
After making a positive first impression, a great photo invites a buyer to look at the property in person. Today’s home buyers have distinct goals and schedule demands and will only visit properties that seem appealing to them. Great photos encourage buyers to take a closer look and get a feel for the property like they are walking through the front door.
Get as many individuals into the property as possible. A Great Percent real estate agent can help you determine the best way to make the most of the great photos you take of your home. Generally, you want to consider a professional photographer when you plan to take excellent photos of your home. An agent helps you connect with skilled photographers in the area to get the best images of your home. When you have several potential buyers showing interest in your home, you have a better chance of selling at the current market value.
Clearly Illustrating Special Features
Special features set a house apart from other options on the market because it showcases something to charm a potential buyer. A special feature might be a beautiful garden in the back yard, a koi pond, a swimming pool or even the beautiful historic charm of an older house.
While the impact of a special feature depends on several factors, a great quality photo causes a buyer to pay attention to the charm or beauty of the property. Even a fun and quirky space creates an impact and attracts a potential buyer. Taking great photos and showcasing the photos through online sources and in a flyer during an open house allows you to set your property apart from other options in your same market.
Social media isn’t for everyone (it can be intimidating for the novice users), but if you want to get really serious about putting your home in front of a large number of potential home buyers, the social media highway will pave the way.
Facebook, Twitter, YouTube, Pinterest, blog pages and LinkedIn can all reach out and touch a home buyer. Post with photos and videos of the most appealing features of your home. Actively work your social network outlets to broaden your distribution and possibly go viral. With social media you can be both local and worldwide at the same time.
Selling your property requires the right tools and strategies. Since many of today’s home buyers use online tools to identify homes within their budget and their target neighborhood, you want to make sure your first impression is the perfect impression. A Great Percent real estate agent helps with the process by offering advice about your options and helping you determine the best way to show the special features in your home.